Member Special - social media event discount
IABC Wellington has negotiated a special tariff for chapter members to attend a professional development event bringing together the practical needs of communicators who need to persuade in the online environment.
Two days of seminars and workshops, featuring two top US presenters:
- number one US blogger on social media Chris Brogan and
- international best-selling author David Meerman-Scott.
Crucial facts
- WHAT: MarketingNow event: seminar and workshop: www.marketingnow.co.nz/
- WHEN: 15 and 16 April
- WHERE: Te Papa
- COST: $999 for two days, $599 for one. This 20% discount is limited to IABC Wellington members only, and expires 10 April.
If you’re interested, you’ll need to be quick — there are only about a dozen places left!
To register: email: info@marketingnow.co.nz quoting IABC Special Offer or call Siobhan on 021 510 669. (She’ll contact us for confirmation of membership details.)
Background
Communicators need to gain more knowledge, skills and comfort with social media. It’s hot in the media right now, and on the minds of senior executives in many organisations.
The weight of research is building to prove its effectiveness and measurability. For example, the stats in this recent research report show the wide demographic spread of social media users, and that the best results come from using a broad spread of social media channels.
This event aims to bring delegates up to cruising speed in 2 days — can take months
Online communication is more than just having a great website. Experience has shown that you can’t just build a site and expect visitors to land in your lap.
You need to do search engine optimisation, content marketing, building brand advocates, engage the public via social networking, bring in key influencers … just some ways social media and online marketing can help you satisfy your communication goals.
The presenters are good value; they know their stuff, and communicate it with enthusiasm, relevance and humour. Both are well known and usually big draws in the social media world.