Be Heard lunchtime meeting 17 November: Using social media in campaigns
If you’ve already dipped your toes in the social media pool and are ready to dive in, then don’t miss this Be Heard session!
Social media have given PR professionals new tools for reaching people. This month’s Be Heard features tips and tricks for successful use of social media in campaigns.
Many of us have our own Facebook pages and may even have tried Twitter. But there’s a big jump between keeping in touch with friends and family and using social media professionally.
Emma McCleary from Ideas Shop has used Facebook and Twitter in client campaigns. She will present case studies from the Cancer Society’s Daffodil Day, along with a couple of small business examples. She will discuss how to manage risk in using social media and ways of measuring effectiveness.
Date: 17 November
Time: 12.15pm-1.15pm
Venue: Media Monitors, L4 Dominion Building, 78 Victoria Street
Price: free to IABC members, $20 to non-members
Bring: your own lunch - we’ll supply tea, coffee and juice.
To register: click here