What We Say
May 7th, 2010
Register Early
Two Gold Quill winning communicators, one IABC event – don’t miss your chance to hear from two of the world’s best communicators about two very different campaigns.
For more than 35 years, IABC’s annual Gold Quill Awards program has honored the best of the best in business communication, offering professional and student communicators an opportunity to have their work evaluated by expert judges. This year’s competition, sponsored by Towers Watson, selected 32 Awards of Excellence, 71 Awards of Merit and three Student Awards. Visit the Gold Quill Awards web site to see the complete list of 2010 Gold Quill Award winners.
New Zealand has a strong tradition of producing Gold Quill winners and has been recognised in 2010 with two awards for Excellence. We have arranged for both award winners to share their winning formulas over a glass of wine and nibbles, at this month’s exclusive event.
This event is always popular. Click here to register
Small Changes = Big Change, Bayer Australia and New Zealand’s B-Green Program
Gold Quill Excellence in Employee/Member Communication │ Impact Employee Communications and Bayer Australia
‘How do you engage the trans-Tasman employees of a multi-national company to do even more to reduce their environmental footprint and continue that momentum? William Malpass from Bayer’s has some pretty good ideas. Presented with this challenge in 2008, he was part of the team that devised the award winning B-Green campaign, combining leadership, team culture, resources and technology with winning success. Bayer’s ideas, innovative tactics and ability to influence leaders will provide you with an insight into this transformational trans-Tasman internal communications programme.
Potatoes: a nutritional goldmine
Gold Quill Excellence in Media Relations │ Ideas Shop and Potatoes New Zealand
If there is anyone that can quote stats about the goodness of potatoes it’s Amanda Woodbridge and Emma McCleary from Ideas Shop. Along with their client Potatoes New Zealand, they developed a strong media campaign about potatoes, and the leadership of the New Zealand potato industry, around the 2009 World Potato Congress in Christchurch.
The purpose of the campaign was to correct myths abounding about potatoes, including that they were fattening and unhealthy. The campaign gained sustained media coverage about potatoes across print, radio, TV and online media, and turned once-sceptical journalists into passionate potato fans.
By communicating a mix of science, agriculture, food and nutrition, Amanda and Emma ensured maximum, creative coverage that took potatoes from the everyday to the extraordinary.
This presentation will explore how Amanda and Emma made an unsexy product newsworthy, and changed the attitudes of journalists about potatoes.
Be in early to guarantee your place at this popular event. Click here to register
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April 26th, 2010
As part of the IABC Wellington’s commitment to collaborate with other communication organisations in New Zealand we would like to highlight the PRINZ annual survey. The survey is open to all communications and PR professionals.
The survey closes on Wed 28 April, so be sure to have your say. Everyone who completes the survey will go into a draw for a case of quality New Zealand wine.
Please click here to complete the survey.
Simply follow the directions in the survey. If you are unable to complete the survey in one sitting, you have the option to save your responses and continue later.
If you have any queries about the survey, please email Glen Wright or Paul Dryden at PRINZ.
PRINZ guarantees that no personal information about you will be passed back to them or to any other third party. Furthermore, PRINZ will not report on results where the sample size is so small that people could potentially figure out who made the comments.
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April 20th, 2010
It’s that time of year when everyone in management gets a bit more squinty-eyed looking at their budgets. One particularly stubborn challenge can be the ballooning costs of proprietary software licences, which consume IT budgets before breakfast …
Former IABC Wellington President Simon Pleasants, reporting on IABC Wellington’s latest event, captures some of the highlights.
Chris Hall, IABC Chief Information Officer
IABC Wellington members and guests last week hosted IABC Chief Information Officer Chris Hall, over here from IABC World Head Office in San Francisco, at the Technology on a Shoestring event.
Chris suggests amongst other things:
- A full suite of office software — wordprocessing, spreadsheets, presentations etc: www.openoffice.com
- Manipulate all sorts of images with a Photoshop emulator: Gimp (for power users) or Irfanview (lighter weight)
- Create portable document format files with pdfcreator instead of Adobe Acrobat
- Stop that RAM-munching malware with Malwarebytes: http://www.anti-malware-2010.org/
- Get a multi-located team working together better with online collaboration tools … Chris mentioned Basecamp is useful, but there’s a small monthly charge.
- More happy delving in the cornucopia of geeky delight that is the open source community at Sourceforge.
Read the rest of this entry »
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March 23rd, 2010
All IABC members, as part of our membership fees, have access to a wealth of online resources but do you know what they are? Or how to access them?
Join Chris Hall, Senior VP Operations and Chief Information Officer at IABC for a fast-paced and in-depth tour of the many resources online at IABC.
Find out about tools like eXchange, Marketplace, MMA, MyComm, Memberspeak, member search, free Knowledge Centre tools, templates and reports, Leader Centre resources, chapter hosting options and IABC’s upcoming online library initiative.
About Chris Hall
Chris Hall is Senior VP Operations & CIO at IABC World Headquarters in San Francisco. Chris has worn many hats in his 20+ year IT career, from software developer, database architect, network and security engineer to project manager, e-communications maven and social media advocate. In his 8+ years at IABC, he has survived two iabc.com redesigns, ushered in a lot of new technologies on IABC’s behalf and, with your help, intends to usher in a lot more.
Payment and cancellation policy
Once you have registered you will be emailed an invoice, which can be paid: by sending a cheque (made out to the IABC Wellington and mailed to IABC Wellington, PO Box 25417, Panama St, Wellington 6142) OR by making an online payment to IABC Wellington (that includes your name/invoice no.) IABC National Bank 060565 0820794 00 OR with correct cash at the door on the night of the event.
Please advise any cancellations before Wednesday 14 April 2010. Any cancellations received after this date or “no shows” will be charged. You may nominate another person to attend on your behalf.
Date: Friday 16 April 2010
Time: 12.15pm -2.00pm
Venue: Turnbull House, Bowen Street, Wellington, NZ 6144
Price: FREE to members, $30 for non-members
To register: click here.
Registrations close end of Wednesday, 14 April 2010
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March 23rd, 2010
Communicators the world over are frequently asked to pull miracles out of thin air on a razor thin budget. Join Chris Hall (Senior VP Operations & CIO) in this session where you will learn all about the free software movement, why open source is here to stay and how to leverage crowdsourcing for your next project. You’ll find out everything from free alternatives to Microsoft Office and Photoshop products to free options for audio/video editing and conversion tools.
About Chris Hall
Chris Hall is Senior VP Operations & CIO at IABC World Headquarters in San Francisco. Chris has worn many hats in his 20+ year IT career, from software developer, database architect, network and security engineer to project manager, e-communications maven and social media advocate. In his 8+ years at IABC, he has survived two iabc.com redesigns, ushered in a lot of new technologies on IABC’s behalf and, with your help, intends to usher in a lot more.
Payment and cancellation policy
Once you have registered you will be emailed an invoice, which can be paid: by sending a cheque (made out to the IABC Wellington and mailed to IABC Wellington, PO Box 25417, Panama St, Wellington 6142) OR by making an online payment to IABC Wellington (that includes your name/invoice no.) IABC National Bank 060565 0820794 00 OR with correct cash at the door on the night of the event.
Please advise any cancellations before Wednesday 14 April 2010. Any cancellations received after this date or “no shows” will be charged. You may nominate another person to attend on your behalf.
Date: Friday 16 April, 2010
Time: 2.15pm
Venue: Turnbull House, Bowen Street, Wellington, NZ 6144
Price: FREE for IABC members. $30 for non-members, who should pay at the door. $15 SPECIAL for communicators working in the not-for-profit sector who regularly work magic on a shoestring budget.
To register: click here.
Registrations close end of Wednesday, 14 April 2010
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March 23rd, 2010
According to the 2009 “Managing Reputation” survey by Senate Communications and Baseline Consultancy, 80 percent of CEOs regard their company reputation as their greatest asset, and their greatest risk. This is followed by the fact that 90 percent of businesses think they are in control of their reputation.
However, there is a serious disconnect. Current monitoring doesn’t reflect identified risks, and senior journalists believe CEOs don’t know how to deal with a crisis, underestimate the power of the media, and don’t respond well when they are at fault.
So who is right? How are New Zealand businesses managing their reputation? And who is doing it well and how are they doing it?
Senate Communications managing partner, Neil Green, will discuss the findings of the recently launched survey and the “menu of top tips” that accompany it. The presentation will be followed with an open discussion on managing reputational risk.
Date: Wednesday, 31 March 2010
Time: 5.15-6.45pm
Venue: Level 4, Deloitte House, 10 Brandon Street, Wellington, NZ 6144
Price: This event is FREE to IABC members, $30 for non-members who should pay cash at the door. Wine and nibbles provided.
To register: Registrations for this event have closed.
Payment and cancellation policy
Once you have registered you will be emailed an invoice, which can be paid: by sending a cheque (made out to the IABC Wellington and mailed to IABC Wellington, PO Box 25417, Panama St, Wellington 6142) OR by making an online payment to IABC Wellington (that includes your name/invoice no.) IABC National Bank 060565 0820794 00 OR with correct cash at the door on the night of the event.
Please advise any cancellations before mid day Monday 29 March 2010. Any cancellations received after this date or “no shows” will be charged. You may nominate another person to attend on your behalf.
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